Recruitment is a process that organisations do not take lightly given the impact the right talent can have on the company. Recruiting strategies are often developed to ensure companies can effectively identify talent pools, attract the right candidates, and make the right choices.
A hiring strategy can make recruitment a low-cost and efficient process that is focused on the business and uses the right expertise and data. While an organisation’s recruitment plan depends on its requirements, there are various strategies that can be incorporated in order to recruit the right talent for the company.
01.Employers are brands
Recruitment marketing has turned employers into brands, which means that employees no longer focus merely on securing a job but also on the company they are employed by. For this reason, employers must invest in the right marketing campaigns to come across as the best option for employees.
02.ERP as a hiring strategy
Employee referral program or ERP is a hiring strategy that companies should consider. ERP refers to the structured program where employers ask their current employees for recommendations. Some of the benefits of recruiting strategies like an employee referral programme are lower turnover rates, shorter time to hire, and better choice of candidates.
03.Data plays a key role in recruiting strategies
Any company that wants to recruit the right talent should look at existing data on current HR strategies and make all necessary improvements and changes. Data analysis can be carried out on areas like the number of applicants per hire, candidate response rate, and cost per hire.
04.First impressions are crucial
A hiring strategy will look at all steps of the recruitment process, starting from recruitment marketing and going as far as onboarding. While all these stages are important, organisations may want to spend a bit more time on how they present themselves to candidates.
One of the best strategies a company can implement is making a good impression and valuing candidates. This can be done by starting face-to-face or online interviews on time, making candidates feel welcome, and making it easier for candidates to reach you if they have any questions.
A good first impression can make a candidate feel welcome and valued.
05.Meeting the candidates
Job interviews are one of the most important parts of the recruitment process and organisations must understand that as much as an interview is an opportunity for employers to meet candidates and pick the right fit, it could also be an opportunity for the employee to ensure the company is the right choice for them.
Considering this, it is a given that one of the best recruitment strategies is to improve or change the way you currently handle those initial meetings with candidates.
06.Innovation in HR strategies
An organisation that refuses to adapt to the changing nature of the workforce and recruitment strategies and ignores data analysis that points to areas that require improvement will struggle to hire the right candidate.
By being innovative and creative, however, organisations can make significant changes to their recruitment process.
07.Recruitment marketing
Recruitment marketing refers to the pre-applicant phase of talent acquisition and involves various strategies implemented by organisations before candidates apply for the job. When you take job postings or advertisements, there are several factors that should be considered in this regard and recruitment marketing is a key aspect of a company’s recruitment strategy.
08.Social media
Organisations should be careful to not dismiss the importance of social media in the recruitment process. Platforms like LinkedIn are built specifically for the purpose of building networks, connecting with industry professionals, and applying for jobs or attracting suitable candidates for vacancies.
Given the importance of platforms like LinkedIn, companies must see the use of social media as a recruitment strategy.
09.Previous employees and applicants
Previous employees as well as previous applicants may not seem like the best option when looking for the right fit, but depending on the relationship the company had with them, they may be the best to fill a vacancy. Reaching out to any likely candidates in such groups may benefit the company more than it thinks, which makes this practice a hiring strategy to consider.
10.Look beyond recruitment events
Recruitment events can be a great opportunity to connect with likely candidates, but so are non-recruitment events. Conferences, trade fairs and other events can give an organisation the opportunity to meet persons working in the industry and network with persons who may join their team in the future.
